5 Mistakes Companies Should Avoid On Twitter

Social media marketing can be a difficult beast sometimes, but small and medium businesses who struggle with social networks can take comfort from the fact that even the big brands get it wrong too at times. Here are five of the most common Twitter mistakes made by major brands that we should avoid:

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How To Make Your Facebook Fan Page Rock

For social media, Facebook Fan Pages can really enhance your business and catapult it into greatness. There are some awesome tools to use for your business and the added ability to connect with your audience. The following is a list that will help you to “rock” your Facebook Fan Page. Don’t Mock your Twitter Strategy On Twitter, you tweet your information over and over again to make sure it gets out there. This isn’t what you’d want to do on Facebook. Usually, revealing the message once or twice a day is sufficient. Most likely, your fans on Facebook are connected with you on...

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Learning Basic Social Networking Etiquette

Working virtually means that we don’t see people face to face every day. We know that we need to perfect the skill of social networking in order to expand our audience and, well, our network. But it takes skills in order to be able to do this effectively. We can’t just walk into a virtual ‘room’ and greet everyone we know and meet them. So here are a few tips on how to engage people while exercising etiquette: Introduce yourself. Sounds simple, but some people just never do it. When you join a group or forum of your potential clients or colleagues, let them know that...

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Creating Customer-Based Social Media Strategy

Successful brands don’t simply speculate about their strategies, they visualize them. In its most basic form, strategy is the process of determining the best way to get from Point A to Point B. As a business, your challenge is to overcome the obstacles that stand between you and where you want to be. Taking the right actions helps to create a connection between your brand and your audience. The more your content sparks the needs of your audience the greater the likelihood you will create real brand loyalty.

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How To Localize Social Media Content

Over the last few years, social media marketing has grown up from an experimental avenue for reaching students and twenty-somethings to a major channel for global companies to communicate with their customers. But, these digital consumers demand elegant solutions for interaction, which has opened a host of complications for global brands.

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Tips On Hiring Your Social Media Consultant

With the strong emergence of social media in the internet marketing world, every Tom, Dick and Harry has come out saying they are social media experts. If you do not ask the right questions you may wind up spending thousands of dollars and get no results. Here are 3 questions that you need to ask before you hire your Social Media Consultant:

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