Apple iPad Magazines – The Future of Online Publishing
Capitalize on the Trend to Digital Publishing If you are a publisher, you have no doubt heard about the wonderful concept of iPad digital publishing. News printing has its fair share of challenges and with digital publishing, many of these can be bypassed. You can use digital publishing to add a fresh new look and feel to your magazine and increase your subscriber base at the same time. Many publishers are capitalizing on this trend by making their publications available to the more techno- savvy digital magazines readers. Your magazine can be revolutionized to cater for this burgeoning...
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Tablets and iPad Offer a Full-on User Experience Tablets and iPad offer the opportunity for design, content and interactivity meet to create a full-on user-experience that captives your audience. In addition to a better reader experience, it brings along the opportunity for personalization and a much shorter marketing lead time. Where a printed magazine addresses the general audience, a digital edition can offer an audience specific focus. This brings about in-the-moment information that captivates your audience in the moment, and with clever marketing and interactivity, it can bring about...
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Global Growth for your Magazine Thanks to digital magazines, your magazine can thrive instead of survive. Don’t see this as the death of printed media, but rather the resurrection of an industry that has had its fair share of toil over the last number of years. Global growth is now more possible than ever before at a snippet of the costs involved with traditional printed publications. Publishers have launched digital subscriptions using Newsstand in an attempt to gain increased market share. The results have been amazing as subscription figures continue to soar exponentially. This...
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Traditional Publishing is Under Pressure Competition and economics have caused much turbulence within the magazine publishing industry. This has forced publishers to innovate to find new and better ways to get their publications into the hands of their consumers. Digital publishing has enabled them to access a wider market at a fraction of the costs of traditional magazine printing and distribution. Consumers can search for content from a number of digital news stands, such as the iTunes Newsstand on their iPads and this is exciting for readers who don’t want to carry around bulky magazine...
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iPad Publishing Revolution Businesses from across the globe are taking advantage of iPad publication in the publishing media revolution. While many experts differ on several points in digital media design and publishing, they all agree that digital media should be integrated with their general operations. The iPad publications platform shapes an interactive reader-experience, captivating readers through links, retina ready images and video clips. These elements are in the digital era what photography is in traditional print media. When creating a digital magazine, you should remember the...
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